Driven by the same personal strength and energy that bore hip hop, skate, punk and graffiti subcultures, 10 Deep communicates the bold power of individuality. Established in 1995 by Scott Sasso, 10 Deep remains equally vital from streets to the boutiques (including stints at Colette and Fred Segal), as well as the music community that it came up alongside of. As one of the original New York streetwear brands, their motto is simple: forget everyone and listen to yourself.

• 100% cotton