This cap by BOY London includes a domed crown with a flat peak, signature branding and a snapback fastening. ABOUT BOY LONDON Founded in 1977, BOY London's trademark attitude saw the label adopted by the underground; the uniform of choice for youth movements that mattered. Through word of mouth and a unashamed passion for the brand, BOY London saw a resurgence in 2007 with one off original designs and classic print t-shirts selling out weekly and introducing the label to a new generation of fans.ABOUT ME Body: 85% Acrylic, 15% Wool LOOK AFTER ME Machine wash according to instructions on care label Product Code: 254578