For nearly 100 years Kitchen Aid has been making cutting edge mixers, helping families to create tasty home cooked treats, with the Artisan Stand Mixer representing years of research, refinement and improvement. The distinctive 'planetary' motion ensures fast and thorough mixing, whether it's a cake mix using the wire whisk, bread using the dough hook or eggs and cream using the flat beater- the powerful motor ensures there is plenty of range to suit whatever food you are preparing.