"Say hello to one of this season's show stealers. But don't dally too long or you may miss the chance to nab one. You see, this Square Weave Shirt is part of our Magnificent 8 collection, which means -- from extra long staple cotton to market-leading non-iron finish -- it's more than a little bit special. It also means it's not going to hang around, so why on earth are you still listening to me??"