Cap by ellesse, Pure cotton, Domed crown, Eyelet vents, ellesse logo, Curved peak, Adjustable strap. When Leonardo Servadio couldn't find what he wanted to wear on the slopes, he made it. Channelling his charismatic personality and tailoring skills into his first streetwear collection, the Italian label ellesse - named after his initials L&S, obviously - was born in 1959. Now, sweatpants, track jackets and T-shirts are all stamped with the iconic ellesse logo.