T-shirt by ellesse, Crew neck, ellesse print to chest, The bigger the branding, the better, Short sleeves, Regular fit - true to size. When Leonardo Servadio couldn't find what he wanted to wear on the slopes, he made it. Channelling his charismatic personality and tailoring skills into his first streetwear collection, the Italian label ellesse - named after his initials L&S, obviously - was born in 1959. Now, sweatpants, track jackets and T-shirts are all stamped with the iconic ellesse logo.