. Norse Projects' designs embody a certain Scandi-meets-skateboarding scene, so they're contemporary, comfortable and weather-resistant. This 'Hugo' jacket, for instance, is made from sturdy shell filled with a PrimaLoft® layer for added insulation and fitted with a hood and elasticated cuffs to keep out the chill. Wear it with: Officine Generale Trousers, Norse Projects T-shirt, New Balance Sneakers, Norse Projects Backpack.