Hoodie by Obey, Soft-touch sweat, Drawstring hood, Printed sleeves, Pouch pocket, Ribbed trims, Regular fit - true to size, Machine wash, 80% Cotton, 20% Polyester, Our model wears a size Medium and is 183cm/6'0 tall. Founded in 2001, US streetwear label Obey is an extension of graffiti artist Shepard Fairey's street and fine art campaign. Moving his populist views from the canvas to clothing, Fairey draws on workwear and military design influences across a selection of sweatshirts, print T-shirts and hoodies.