The focus is firmly on bold branding at MSGM this season, with T-shirts and sweatshirts emblazoned with the distinctive MSGM initials. Noted for his bold aesthetic and use of contrasting primary hues, Massimo Giorgetti’s SS18 offering is fun and easy-going. This pink cotton asymmetric cropped sweatshirt from MSGM features a wide round neck, dropped shoulders, elongated sleeves, elasticated cuffs and graffiti printed branding to the back.