Young, fun and modern, MSGM evokes a playful feel with Massimo Giorgetti’s contemporary designs and use of contrasting bright colours. Ruffles and frills were seen throughout MSGM’s AW17 show, with the designer favouring a more structured variety for maximum effect. This red ruffle detail shift dress from MSGM features a crew neck, a concealed rear zip fastening, short sleeves, a short length and asymmetrically placed tiered ruffles inserted to the bottom half.