What it is: A non-drying, transfer-resistant, waterproof lipstick that glides on creamy and sets matte. Ingredient Callouts: Free of parabens. This product is also vegan and cruelty-free.What Else You Need to Know: This cream-to-matte, vegan formula has the full-coverage pigment of a liquid lipstick and applies like a traditional lipstick. It‘s color true and is infused with primer oil complex so lips feel light and comfortable.