What it is: A high-gloss, lightweight lip tint that reacts to your pH and creates a custom shade unique to your tone.Ingredient Callouts: This product is vegan and cruelty-free.What Else You Need to Know: Part of the Stay Naked collection, this lineup is designed to flatter all skin tones. From laid-back neutrals to bright hues, there’s a shade for every mood. The balm-like texture is hydrating, with the custom color lasting up to five hours. The vegan formula goes on smoothly and does not transfer. Aqua/Water, Diphenyl Dimethicone, Octyldodecanol, Ethylcellulose, Alcohol, Phenyl Trimethicone, Ppg-26-Buteth-26, Polyacrylamide, Peg-40 Hydrogenated Castor Oil, 1,2-Hexanediol, Pentylene Glycol, C13-14 Isoparaffin, Phenoxyethanol, Laureth-7, Ethylhexylglycerin, Disodium Edta. May Contain (+/-): Yellow 6 (Ci 15985), Red 22 (Ci 45380), Red 33 (Ci 17200), Red 40 (Ci 16035), Blue 1 (Ci 42090), Red 28 (Ci 45410). Urban Decay is beauty with an edge. It is feminine, dangerous, and fun...appealing to anyone who relishes her individuality and dares to express it. Known for their daring shade names and innovative products, Urban Decay carries one of the widest selections of color at Sephora—a main reason their brand is so much fun! Urban Decay loves animals as much as they love makeup. Cruelty-free since day one, they’ve never tested their products on animals (and never will).