PRODUCT STORY A creative visionary and one of the founders of Roc Nation, Emory Jones has done much to shape music and streetwear over the course of his career. Living by his own personal motto – “bet on yourself" – he’s built a powerful legacy through his own grit, hustle, and dedication to staying true to himself. The second PUMA x EMORY JONES collection takes inspiration from that journey. With designs that combine functionality and luxury, the collection explores the foundations of Emory’s experiences and explorations – and the idea of how far belief in yourself can take you. The PUMA x Emory Jones backpack is the perfect hybrid of functionality and luxury. It features multiple storage options, optimal carrying comfort, and a sleek, refined look. FEATURES + BENEFITS IMEVA: PUMA’s midsole for lightweight and comfortable feel DETAILS 35% PU, 65% Polyester Padded, adjustable shoulder straps; Woven carrying handle Dual zip into main compartment; front zip pocket; Mini tech pocket PUMA x Emory Jones branding